WARREN, N.J. (BUSINESS WIRE), January 06, 2011 - Today, Assurance Wireless, a cell phone service from Virgin Mobile that provides a free wireless phone and 250 free minutes of wireless voice service monthly to eligible customers, launches in Washington D.C. and Delaware. The service, which launched in Maryland, Virginia, and West Virginia earlier this year, is now available to the greater Washington D.C. Metro area.

The U.S. Census Bureau recently reported¹ that the percentage of Americans living in poverty increased by 14.3 percent in 2009 -- the highest rate of poverty in 15 years. An additional 4 million Americans found themselves in poverty in 2009, bringing the total to 44 million.

“Lifeline Assistance Programs like Assurance Wireless are crucial to helping people get back on their feet by keeping them connected to potential employers, medical providers and child care while cutting down monthly expenses,” said Grace Boehm, director for Assurance Wireless. “More than 67,000 D.C. and Delaware residents are currently without a job, and more than 18 and 10 percent, respectively, are living below the federal poverty line.”

Assurance Wireless gives eligible customers the ability to provide a contact number and return calls to a prospective employer, which, studies show, can improve the chances of securing employment as well as provide a simple way to stay connected to family in case of emergencies.

According to a recent nationwide survey from Assurance Wireless*, adults with an income of less than $25,000 are as likely to use their mobile phone for employment searches as those with higher incomes.

“Programs like Assurance are so important for helping individuals and families stay on, or get back on, their feet and succeed in these difficult financial times,” explained business columnist and personal finance expert Louis Barajas.

“I was unemployed for an extended amount of time due to layoffs,” stated Evan M., 37, an Assurance Wireless customer from Maryland. “The free phone and service I received from Assurance Wireless was invaluable to my finding new employment and to my efforts to recover from this recession. It allowed me to contact potential employers and provide a way for them to respond to me, while also saving money needed to provide for my family. Assurance also gave me peace of mind that I had a way to stay connected to my kids while away from home.”

Assurance Wireless has also introduced more choices to give its customers the opportunity to pay to add voice minutes and text messaging to their free wireless service. The core offer remains the same: 250 minutes of free talk time, a free phone with the ability to buy additional minutes or texts at 10 cents each. The $5 Talk offer increases the amount of minutes available each month to 500; the $20 Talk & Text offer increases the minutes to 1,000 and adds 1,000 text messages. The new offers include a Service Protector feature which ensures that the basic 250 free minutes are guaranteed each month a customer is eligible, even if a customer cannot pay the additional dollars during a particular month. These new offers are available to all Assurance Wireless subscribers.

In addition to voice mail² and call waiting, Assurance Wireless provides caller ID and access to 911 in case of emergency. Beyond the free 250 voice minutes, customers can pay for additional 10-cent-per-minute domestic calling, 10-cent text, e-mail or instant messages, international calling at competitive rates, and more.³

Customers eligible for Assurance Wireless include those who participate in Medicaid, Food Stamps/SNAP, Temporary Assistance to Needy Families (TANF), Supplemental Security Income (SSI), Federal Public Housing Assistance (Section 8), Low Income Home Energy Assistance Program (LIHEAP), or National School Lunch Program's Free Lunch Program. Customers may also qualify based on low household income.

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